In this MJBizCon 2023 on-site interview, discover how Doctors for Drug Policy Reform (DDPR) and the ASTM International Committee D37 on Cannabis have come together to create a universal symbol for cannabis. DDPR President Brian Adinoff and S3 Collective Co-Founder David Vaillencourt explore how the symbol was created, why it’s important, and the obstacles standing in the way of national and international adoption. Learn more at or join the conversation on social media when you tag @cannatechtoday.

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